cloudIT

Technology. Elevated.

Prepared ForcloudIT

Technology Elevated.
Visibility Engineered.

A brand foundation, lead generation, and digital growth initiative delivered by a two-person senior marketing team — built to make cloudIT the obvious choice in every market it competes in.

5
Phases
20
Weeks
2
Senior Leads
$40.4K
Project

Prepared by KLT · Tia Harper & Kristy

01The Approach

The challenge is not technical capability.
The challenge is visibility.

cloudIT has built an impressive reputation and a strong service offering. What's missing is a unified brand and a structured path that turns visitors into qualified leads — and a marketing function senior enough to run it.

Rather than adding a third role and inflating cost, we're presenting KLT as a two-person senior marketing team and bringing in specialists only when a project calls for it. The result is a focused engagement that replaces the need to hire two senior marketing employees.

A senior two-person team

You work directly with Tia and Kristy — no account managers, no handoffs. Both rates are $100/hr.

Five sequenced phases

From strategic audit to market activation, each phase builds on the last with clear deliverables and defined hours.

Built to be measured

HubSpot workflows, analytics dashboards, and KPI reporting so every dollar of investment is accountable.

02The Collective

Two senior marketers, working directly with you.

No account layers, no junior handoffs. Every engagement is delivered by Tia and Kristy at a flat $100/hr.

T

Tia Harper

Marketing Systems & Technical Marketing

$100/hr
  • Marketing Strategy
  • Creative Direction
  • Website UX/UI
  • WordPress
  • SEO
  • Automation
  • Analytics
  • AI Solutions
  • Technical Marketing
K

Kristy

Brand Strategy & Campaign Development

$100/hr
  • Brand Strategy
  • Campaign Development
  • Marketing Collateral
  • Community Outreach
  • Event Strategy
  • Brand Continuity
03The Engagement

A five-phase path from audit to activation.

Select a phase to explore its timeline, deliverables, and investment.

01
Weeks 1–2

Discovery & Strategic Audit

Before we build, we benchmark. A full technical, brand, and analytics audit to find exactly where visibility and conversions are leaking.

36
Tia hrs
24
Kristy hrs
60
Total
Investment$6,000

Deliverables

  • Website audit
  • Technical marketing review
  • SEO review
  • Analytics review
  • Performance review
  • HubSpot workflow review
  • Meetings with Peter, HubSpot administrator, Security Team
  • Competitor analysis
  • Brand positioning
  • Market research
  • Service line analysis
04Timeline

Twenty weeks from kickoff to full market activation.

  1. 1

    Weeks 1–2

    Discovery & Strategic Audit

    60 hrs · $6,000

  2. 2

    Weeks 3–6

    Brand Foundation

    96 hrs · $9,600

  3. 3

    Weeks 6–10

    Digital Growth Infrastructure

    84 hrs · $8,400

  4. 4

    Weeks 10–14

    Sales Enablement & Marketing Assets

    84 hrs · $8,400

  5. 5

    Weeks 14–20

    Market Activation

    80 hrs · $8,000

05Investment

One-time project investment.

The complete five-phase engagement, priced by phase. All work is billed at a flat $100/hr across both team members.

PhaseInvestment
  • 01Discovery & Audit$6,000
  • 02Brand Foundation$9,600
  • 03Digital Infrastructure$8,400
  • 04Sales Enablement$8,400
  • 05Market Activation$8,000

Total Project Investment

$40,400

404 senior hours across 20 weeks — a complete brand, digital, and sales-enablement build, delivered end to end.

Approve & Start
06Ongoing Partnership

Keep the momentum compounding after launch.

The Fractional Marketing Department replaces the need to hire two senior marketing employees — an embedded team for a fraction of the cost.

07Next Steps

Let's make cloudIT impossible to overlook.

Three steps stand between today and a brand that converts. When you're ready, we'll get the discovery phase on the calendar.

01

Approve the engagement

Confirm the five-phase scope and the ongoing partnership tier that fits your goals.

02

Kickoff & discovery

We schedule the audit and align on access, accounts, and priorities with Peter and the team.

03

Build & activate

We execute the roadmap across twenty weeks and transition into an embedded marketing team.